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Home / Courses / 3C Traffic Growth Formula Quiz

Quiz for : Facebook Advertising Specialist Certification Quiz Status : Not Finished

3C Traffic Growth Formula Quiz

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Question 1 of 26

1. Question
What is Facebook’s Business Manager used for?
- Managing your posts
- Managing your pages and ads
- Managing your fans
- Managing your employees and finances
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Question 2 of 26

2. Question
Why it’s a good idea to have multiple ad accounts?
- To be able to switch to another account if one goes down
- To prevent Facebook from taking your account down
- To keep your pages from getting taken down
- To be able to try out different types of ads
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Question 3 of 26

3. Question
The number of followers significantly influences the conversion of your ads.
- True
- False
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Question 4 of 26

4. Question
Why is Ads Manager useful?
- For creating the ad campaigns
- For managing and editing your ads
- For tracking your campaigns' stats
- For making bulk edits
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Question 5 of 26

5. Question
What is the first phase of the Traffic Growth Formula?
- Setup and research
- Funnel strategy
- Launch
- Optimization
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Question 6 of 26

6. Question
Facebook Pixel ultimately helps you:
- See how many people click on your ads
- Track how many people saw your ads
- Spy on your competition's campaigns
- Track the users' activity after they click on your ad
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Question 7 of 26

7. Question
When a visitor opts in, they become a:
- A prospect
- A lead
- A customer
- A client
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Question 8 of 26

8. Question
Facebook Pixel on the Clickfunnels Thank You Page should track page views and:
- Leads
- Clicks
- Impressions
- Purchases
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Question 9 of 26

9. Question
Retargeting is:
- Showing ads to people who have left the landing page without opting in
- Showing ads to people who have bought from you
- Tracking how many people have entered your funnel
- Creating a custom audience that is guaranteed to opt in
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Question 10 of 26

10. Question
Which one of these is NOT a type of funnel?
- Webinar funnel
- Opt-In funnel
- Event registration funnel
- Lead magnet funnel
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Question 11 of 26

11. Question
What is the secret to increasing the conversions on your funnel?
- Mobile optimization
- Mobile responsiveness
- Moving the CTA to the top of the page
- Investing more into Facebook ads
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Question 12 of 26

12. Question
What are the things that Facebook reviews in their Ad review process?
- Only your ads
- The ad and the landing page
- The ad, the landing page and the offer
- Your whole sales funnel
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Question 13 of 26

13. Question
Learning about our list’s demographics can help us:
- Build the profile of our customer
- Make our ads more specific
- Weed out those who are not likely to buy
- Adjust our style depending on the audience segment
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Question 14 of 26

14. Question
Reverse targeting helps you fine-tune your ads by:
- Copying your competitors
- Targeting only the people who have liked your page
- Uncovering other people's ad strategies
- Creating a custom audience
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Question 15 of 26

15. Question
Creating an Ads Swipe File will help you:
- Keep an eye on your competition
- Check what words you shouldn't use in your ads
- Get ideas and inspiration for your own ads
- Learn to use Facebook for research purposes
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Question 16 of 26

16. Question
FB Ads Spy is a tool that helps you spy on your competitors’ ad strategies.
- True
- False
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Question 17 of 26

17. Question
In marketing, groups of people interested in a specific thing are called:
- Custom audience
- Leads
- Followers
- Targets
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Question 18 of 26

18. Question
What should you focus on in your ad copy?
- Features of your product
- Audience's pain and desires
- Explaining why your product is the best
- Making the CTA prominent
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Question 19 of 26

19. Question
The idea behind the story ads is to:
- Introduce yourself to your audience
- Make your audience admire you
- Build credibility
- Get your audience to relate to your story
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Question 20 of 26

20. Question
What is one of the best ad copy strategies on Facebook?
- Starting the ad with a question
- Starting the ad with a solution
- Calling out specific people
- Ending the ad with a question
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Question 21 of 26

21. Question
What is the most important campaign objective you can have?
- Conversion
- Traffic
- Brand awareness
- Lead generation
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Question 22 of 26

22. Question
When it comes to ad placement, which one of these is NOT an option on desktop?
- Instream video
- Newsfeed
- Left-hand side of the page
- Right-hand side of the page
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Question 23 of 26

23. Question
When targeting your audience based on their interests, how many interests should you input when creating an ad set?
- One
- Two
- Four
- As many as possible
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Question 24 of 26

24. Question
If you are using an image in your ad, you should make sure to keep the text on it to a minimum.
- True
- False
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Question 25 of 26

25. Question
Using a powerful short video that makes people stop scrolling and take notice of your ad is a strategy called:
- Surprise effect
- Sudden change
- Visual interruption
- Pattern interrupt
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Question 26 of 26

26. Question
Including emoticons in your ad copy:
- Is a great idea only if you're trying to appeal to a younger audience
- Makes your ads stand out and look more organic
- Makes you look not serious enough
- Is something you should never do
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Category : Uncategorized

Reviews :

Students : Unlimited Members

Instructor : Sohail Irfan

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